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The Gen.T List Zoe Liu
Zoe Liu
Fashion & Beauty
For pushing luxury athleisure in experimental directions

Zoe Liu

Co-Founder, Particle Fever
Location: China

The co-founder of high-end sportswear brand Particle Fever, Zoe is riding the global luxury athleisure trend in China. Particle Fever places itself at the intersection of technology, art and fashion, and is one of the few sportswear brands in China with product patents. It has recently partnered with The Woolmark Company and high-end retailer Lane Crawford to create an athleisure capsule collection using Australian merino wool.

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