China ended its holiday Spring Party with significant growth in tourism and consumption. During the eight days off January 28 to February 4the country registered box office records, passenger movement and retail salesdriven by family meetings and cultural activities.
Cinema was one of the highlights, with 8 billion yuans Rounded at the box office, the highest value in the history of the holiday. Tourism has also grown, with skitable In the Altay region and increased demand for destinations such as Yangshuo in Guangxi. At airports, passenger traffic reached a new level, with more than 400 thousand people circulating in a single day in Shanghai.
The consumer sector followed the trend, with an increase in 5,4% Retail sales and food in the first four days of the holiday. New Year’s Eve dinner reservations have grown 300% on the Meituan platform, and themed packages of cultural heritage were discharged 12 times. Consumer behavior, especially young familiespoints to a growing search for cultural and immersive experiencesboosting new business models in the sector.
Source: https://www.chinahoje.net/china-bate-recordes-em-turismo-e-consumo-durante-a-festa-da-primavera/