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The Gen.T List Max von Poelnitz
Max von Poelnitz

Max von Poelnitz

Founder and CEO, Nosh
Location: Hong Kong

When Alibaba comes knocking, you know you’re doing something right—and that’s just what happened in 2016 when Nosh won investment from the Hong Kong Entrepreneurs Fund. Max von Poelnitz’s ready-to-eat meal- delivery service caters to health-conscious, eco-friendly consumers by delivering fresh meals packed in biodegradable materials to busy Hongkongers; he has since added pan-Asian comfort food delivery brand Ga. Max, a former real-estate manager, embodies the entrepreneurial spirit. He closed his first endeavour, Secret Ingredient, but then launched Nosh as a spin-off—proving successful people aren’t afraid to make new mistakes but never repeat an old one.

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Some restaurants in Asia are already realising 40 percent of their revenue from delivery-only

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